Experiential

Brief: Promote Who Gives A Crap’s mission to encourage people to switch to their environmentally friendly toilet paper.

Outcome: A Tuk Tuk featured a Rube Goldberg-style setup, where adding a Who Gives A Crap roll triggered a chain reaction symbolising positive change.

My Input: As the graphic designer, I created typographic and illustrative stickers using client-provided quotes for the Tuk Tuk exte