Trolls

Brief: Create an activation for the launch of the Trolls movie in 136 superstores and 73 flagship stores, with a tiered approach for each store type.

Outcome: A Trolls-themed adventure trail with games and activities in Tesco foyers. Flagship stores: Full integrated stands with colouring, model-making, face-mapping, and kinetic games. Children could also join a clue trail throughout the store.

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